Company Name: Hewlett Packard India Private Limited
Job Description: Senior Analyst
Job Code: 1172433
Work Experience: 5 – 10 Years
Work Location: Bangalore
Education: UG - B. Sc - Any Specialization
PG - Any Postgraduate - Any Specialization, Post Graduation Not
Required
DOCTORATE - Doctorate Not Required
Job Description
Conduct data-driven analysis based on syndicated, primary and
secondary market research and customer data
Identify data requirements to be able to conduct future analytic
studies in a timely and efficient manner given the needs that have arisen from
previous studies
Provide analyses and interpretations of campaign data and market
insights to identify key drivers for Marketing Return on Investment (ROI) optimization
Participate in testing to ensure new marketing processes and
applications are delivering the benefits as promised in the business case
Document and communicate marketing requirements for systems to
Information Technology (IT)
Coordinate operational readiness and product launch activities
Reconcile market program spend to the planned budget
Drive adoption of common marketing processes and languages
Provide market research and customer/market analyses
Coordinate market budget
Desired Profile
Education and Experience Required:
Business Analyst (BA) or Bachelor of Science (BS) in Marketing or
related field
5+ years marketing and/or operational experience
Experience in Marketing Resource Management (MRM) or Customer
Relationship Management (CRM) applications a plus
Knowledge and Skills Required:
Working knowledge of marketing principles, practices, tactics and
tools
High-level knowledge of marketing activities and processes
Familiarity with offering category and HP offerings/ strategy
Strong written/oral and communications and analytical skills
Strong interpersonal skills; ability to work as part of a team
Ability to interface effectively with multiple levels of the
organization and functional disciplines
Contact Details: Hewlett-Packard India Sales Private limited, 24,
Salarpuria Arena, Adugodi
Hosur Road, Bangalore - 560 030
www.hpindiacareers.in
